“How many legs does a dog have if you call the tail a leg? Four; calling a tail a leg doesn’t make it a leg.”
~ Abraham Lincoln~
All those other people you bought from before me no doubt had great intention, but the truth is that every one of them was a liar and a thief. I’m different from them. I’ll make you rich.
The paragraph above is a cookie-cutter example of the mind-manipulating strategy many marketers use in order to gain your temporary trust and get you to open that billfold just one more time. They promise you that they – unlike the others – will deliver the goods.
So you pluck down the cash for that new i-pod that records more songs than God could create. You needed only a fraction of that memory, but what the hell? Easy come, easy go.
So you buy that $1000, 80-CD training program on how to become a millionaire and hope against hope that this will be the time you finally hit pay dirt. It isn’t, of course, but the marketer sold 1000 sets and made a cool million off of wannabes like yourself.
I believe it was the renown motivator and super successful marketer, Zig Ziglar, who first said: “If you stand for nothing, you’ll fall for anything.”
What do you stand for? When you wake up each day do you say “My God, thank you” or just groan “Oh, my God?”
The point is that nobody can tell you your truth. Nobody can tell you the truth about why you should be grateful. Nobody can tell you the truth about what makes you happy. Nobody can tell you what you excel in or could excel in. Nobody can tell you what things you need in your life to help you grow into the person you could be and what things will lead you down the road to misery and poverty.
I will be truthful with you. The best thing you can sell in this world is yourself. There’s no other product or service which you could be more familiar with. If you know where you are going and you know what you stand for, only you can stand in your path to greatness.
The truth is that you will begin to discover a path to lasting happiness the day you decide to live truthfully and on purpose without gloating about your virtue and good intent. The road to hell is paved with good intent.
Buy only those things that match your desires to be at the helm of your life. Auction sites are fabulously successful because a majority of people clutter their lives with other people’s dreams, rather than their own. If you’re over 40, most likely half your house is cluttered with impulse buys that only had the wrapper seal broken once before being stuffed into a closet.
Those things are stealing from your life. The temporary high of spending money on other people’s truths is hardly ever worth the price. Your passion and your job should be aligned.
Only things which empower you towards being the best you can be are worth your pennies, pesos, rubles and yen. The rich collect books in big, private libraries; the poor have cars on long-term loans and widescreen TVs bought with plastic money they don’t really have.
That’s what the truth is.
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